The proposal for the PATH aims to create a more convenient, and approachable path for visitors of Toronto. We plan to attract new users to the path by involving gamification. We wish to revitalize the PATH by making it more interactive. The technology used is as minimal as possible, to provide a more personal, intuitive experience for all. The end goal of this PATH proposal is to attract more people to Toronto and it’s local businesses.
_____
Our non-intrusive and user friendly kiosk will open up local business opportunities, especially giving stores a reason to have open hours during the weekend, by gaining enthusiasm with first time users.
NFC kiosk is compatible with mobile users, as well as non-mobile users. The NFC sticker itself is recyclable, reusable, collectible and affordable for the city.
- Potential funding and sponsorships by large businesses, who wants to promote sales via advertisments and customer feedback using the kiosks
-Digital data collected from kiosks is the ultimate customer improvement tool for the city
- Toronto will have the potential to market data to businesses, who then can also benefit from this data to understand customer flow.